B Positive National Blood Services, LLC
Benjamin Ruder is the Founder and President of B Positive National Blood Services, LLC. B Positive is a manufacturer of source plasma and hyper-immune plasma, collected through automated plasmapheresis. Source plasma serves as the raw material needed to create a variety of vaccinations and diagnostic kits. Proteins from source plasma, such as coagulation factors and albumin, are used to treat patients with hemophilia and those who have suffered from a severe loss of blood.
Ben has over 11 years of experience in both the nonprofit and for-profit sectors of the blood collection industry. In 2005, he became the Founder and CEO of Donors for Life, Inc (“DFL”), a marketing and consulting company for the American Red Cross, whose main goal was to increase whole blood and double red cell collection on college campuses in the Maryland and District of Columbia areas.
In addition to overseeing the organizational and financial aspects of DFL, Mr. Ruder led a team of more than 50 employees who were trained in the original blood drive marketing and operational techniques created by Mr. Ruder. In his tenure at DFL, Benjamin helped recruit more than 28,000 blood donors, which increased blood donations at universities in the region by up to 800% of what was previously collected at those locations.